Michael Royce

Correspondent, AOL Autos

Michael Royce is an outspoken consumer advocate and writer. Michael's expertise results from his many years of experience and education as a car salesman in Southern … California where he sold several million dollars worth of cars and trucks and earned numerous dealership honors. Today, Michael is dedicated to helping car buyers become better and smarter consumers. He is the creator and editor of the popular BeatTheCarSalesman.com website - and has been interviewed on over 100 radio programs as well as in dozens of national and regional magazines and newspapers.

Car Negotiation Tips: Auto Dealer Secrets Revealed

Published Nov 20, 2010 By Michael Royce

Congratulations. You've successfully negotiated the purchase price of your new or used car or truck. You've made a great deal. Next you're ushered into the dealership's "Business Office" - also known as the "F&I Office" for "Finance and Insurance". You're introduced to the Business Manager, a pleasant well-groomed woman (or man) who congratulates you on your purchase. She reassures you that yo ...

Your Car Shopping Game Plan

Published Oct 22, 2009 By Michael Royce

Read More From Michael Royce Car Shopping? Buy A Car Online? Avoid Negotiating Get The Best Financing 1. Greet the car salesman warmly.Smile and shake his hand. Be friendly. You want him to like you so that he'll work harder for you.2. Get his attention by telling him what he wants to hear.Tell him: "I'll be buying a car very soon." If after this introduction, you find the salesman rude or unwilli ...

Should I Buy a Demo Car? Car Dealer Secrets Revealed

Published Sep 15, 2009 By Michael Royce

I went to a dealership and found a new "demo" car for sale at a $4,000 discount. Is buying a demo car a good idea? Dealerships are always trying to unload "demonstrator" cars (or "demo cars") -- that were driven by the managers or salesmen but are still legally new. The car salesman may tell you that the demonstrator has been immaculately maintained since it was driven by an "executive." He may al ...

How Much Do Car Salesman Earn?

Published Aug 04, 2009 By Michael Royce

Have you ever wondered how a car salesperson's commission is structured? How are they getting paid and how much does that mean they earn? Knowing how much the car salesman is paid can help us understand the thinking behind their sales approach. This, in turn, can help you as you look to buy your car at the dealership (or over the phone or internet, if you choose those routes). How much does the av ...

How to Buy A New Car Without Negotiating

Published Jun 05, 2009 By Michael Royce

Top 20 Selling Vehicles Model OverviewGet a Quote Honda Accord Price Quote Ford F-150 Price Quote Chevy Silverado Price Quote Honda Civic Price Quote Toyota Camry Price Quote Toyota Corolla Price Quote Ford Fusion Price Quote Dodge Ram Price Quote Chevy Impala Price Quote Chevrolet Malibu Price Quote Ford Escape Price Quote Honda CR-V Price Quote Nissan Altima Price Quote Hyundai Sonata Price Quot ...

Dealer Secrets: Leasing 101

Published Apr 23, 2009 By Michael Royce

Top 20 Selling Vehicles Model OverviewGet a QuoteFord F-SeriesPrice QuoteChevrolet SilveradoPrice QuoteToyota Camry / SolaraPrice QuoteToyota Corolla / MatrixPrice QuoteHonda AccordPrice QuoteHonda CivicPrice QuoteNissan AltimaPrice QuoteHonda CR-VPrice QuoteDodge RamPrice QuoteChevrolet MalibuPrice QuoteHyundai SonataPrice QuoteFord EscapePrice QuoteFord FusionPrice QuoteToyota PriusPrice QuoteTo ...